Chapters/Indigo

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The Challenge:

To design and develop digital display banners by adapting existing assets.  To bring them to life in a fun and quirky way that would attract a larger general demographic.  Multi-concept campaign for ultimate market penetration and visibility.

Chapters Indigo Mock
Chapters Indigo Design Mockup

Digital Banner Ad Demos

Summer Sale Campaign

Indigo Kids Campaign

Kobo Touch Campaign

Contribution: Digital art direction, HTML5 banner ad design & development.

Brand(s) featured: Chapters, Indigo